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As Campaign Monitor reminds us, segmented campaigns can lead to a 760% increase in revenue. What’s more, segmentation makes companies 130% more likely to research the motivations of their buyers and 60% more likely to understand their fears and challenges – which leads to exceeding companies’ lead generation and revenue goal. Hyper Segmentation takes this game to the whole new level through adapting no-code, AI-driven solutions to bring even more marketing ROI.
You want to use 1:1 hyper segmentation, but can’t code? That can be arranged!
It seems like marketers and e-commerce owners have recognized the importance of the right consumer experience. I’m talking about an experience that can’t be faked with mass campaigns. Every audience is different. Customers belong to different demographics and passion tribes. So it’s not surprising that they require different approaches. Proper segmentation … Read More