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There is no lie when we say that the popularity of the south film industry has grown exponentially in the last couple of years alone. The fan following of not just the movies but of the actors from the south has expanded all over the country.
It was once said that the language barrier was the reason that the movies were unable to make it to the mainstream industry. However, it is the regional movies that are becoming blockbusters and earning millions with each release.
While the actors enjoyed a loyal fan following in huge numbers way before, the love they are now getting all over the country and all over the world as well is unmatched.
Many of the leading actors have launched their own fashion brands. This has only added up to their net worth and popularity on social media.
1. Rowdy – Vijay Deverakonda
Owned by actor Vijay Deverakonda, Rowdy merchandise comprises apparel for men, women, and children, including accessories and footwear.